{"id":205,"date":"2022-04-14T07:13:14","date_gmt":"2022-04-14T07:13:14","guid":{"rendered":"http:\/\/invexi.org\/?p=205"},"modified":"2026-01-23T19:41:42","modified_gmt":"2026-01-23T14:41:42","slug":"strategic-consulting","status":"publish","type":"post","link":"https:\/\/invexi.org\/zh\/services\/strategic-consulting\/","title":{"rendered":"\u6218\u7565\u54a8\u8be2"},"content":{"rendered":"<p><\/p>\n<p><strong><span style=\"font-size: 14pt;\">\u4ee5\u6210\u679c\u4e3a\u5bfc\u5411\u7684\u89e3\u51b3\u65b9\u6848<\/span><\/strong><\/p>\n<p><strong><span style=\"font-size: 14pt;\">\u4f01\u4e1a\u8ffd\u6c42\u6210\u529f\uff0c\u4f46\u7f3a\u4e4f\u6e05\u6670\u6218\u7565\u7684\u613f\u666f\u7ec8\u5c06\u6b62\u6b65\u4e8e\u6784\u60f3\u3002<\/span><\/strong><br \/>\n<strong><span style=\"font-size: 14pt;\">INVEXI\u6218\u7565\u54a8\u8be2\u4e0d\u4ec5\u5e2e\u52a9\u60a8\u660e\u786e\u76ee\u6807\uff0c\u66f4\u786e\u4fdd\u5176\u9ad8\u6548\u5b9e\u73b0\u3002\u6211\u4eec\u8d85\u8d8a\u4f20\u7edf\u5efa\u8bae\uff0c\u63d0\u4f9b\u53ef\u843d\u5730\u7684\u589e\u957f\u7b56\u7565\u3002<\/span><\/strong><\/p>\n<hr \/>\n<h3><strong><span style=\"font-size: 14pt;\">\u4ec0\u4e48\u662f\u6218\u7565\u54a8\u8be2\uff1f<\/span><\/strong><\/h3>\n<p><strong><span style=\"font-size: 14pt;\">\u6218\u7565\u54a8\u8be2\u662f\u96c6\u5206\u6790\u3001\u89c4\u5212\u4e0e\u6267\u884c\u4e3a\u4e00\u4f53\u7684\u670d\u52a1\uff0c\u52a9\u529b\u4f01\u4e1a\u5b9e\u73b0\u957f\u671f\u76ee\u6807\u3002\u6211\u4eec\u91c7\u7528\u5b9e\u8df5\u5bfc\u5411\u7684\u65b9\u6cd5\uff0c\u5e2e\u52a9\u4f01\u4e1a\uff1a<\/span><\/strong><\/p>\n<ul>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u9002\u5e94\u5e02\u573a\u53d8\u5316<\/span><\/strong><\/p>\n<\/li>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u5de9\u56fa\u7ade\u4e89\u5730\u4f4d<\/span><\/strong><\/p>\n<\/li>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u5f00\u62d3\u65b0\u5174\u673a\u9047<\/span><\/strong><\/p>\n<\/li>\n<\/ul>\n<hr \/>\n<h3><strong><span style=\"font-size: 14pt;\">\u6211\u4eec\u7684\u65b9\u6cd5\u8bba<\/span><\/strong><\/h3>\n<ol start=\"1\">\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u4f01\u4e1a\u8bca\u65ad<\/span><\/strong><\/p>\n<ul>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u5168\u9762\u5206\u6790\u8fd0\u8425\u73b0\u72b6\u3001\u5e02\u573a\u5b9a\u4f4d\u3001\u7ade\u4e89\u5bf9\u624b\u53ca\u5185\u90e8\u8d44\u6e90<\/span><\/strong><\/p>\n<\/li>\n<\/ul>\n<\/li>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u6218\u7565\u5236\u5b9a<\/span><\/strong><\/p>\n<ul>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u521b\u5efa\u8986\u76d6\u5168\u4e1a\u52a1\u9886\u57df\u7684\u9636\u6bb5\u5f0f\u8def\u7ebf\u56fe<\/span><\/strong><\/p>\n<\/li>\n<\/ul>\n<\/li>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u76ee\u6807\u8bbe\u5b9a<\/span><\/strong><\/p>\n<ul>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u5236\u5b9a\u7b26\u5408SMART\u539f\u5219\u7684\u4f18\u5148\u7ea7\u76ee\u6807\u4f53\u7cfb<\/span><\/strong><\/p>\n<\/li>\n<\/ul>\n<\/li>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u5b9e\u65bd\u652f\u6301<\/span><\/strong><\/p>\n<ul>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u63d0\u4f9b\u5168\u5468\u671f\u6267\u884c\u652f\u6301\u4e0e\u8fc7\u7a0b\u76d1\u63a7<\/span><\/strong><\/p>\n<\/li>\n<\/ul>\n<\/li>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u6548\u679c\u8bc4\u4f30<\/span><\/strong><\/p>\n<ul>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u91cf\u5316\u6210\u679c\u5e76\u53ca\u65f6\u4f18\u5316\u7b56\u7565<\/span><\/strong><\/p>\n<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n<hr \/>\n<h3><strong><span style=\"font-size: 14pt;\">\u6838\u5fc3\u89e3\u51b3\u65b9\u6848<\/span><\/strong><\/h3>\n<h4><strong><span style=\"font-size: 14pt;\">1. \u957f\u671f\u53d1\u5c55\u89c4\u5212<\/span><\/strong><\/h4>\n<ul>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u5236\u5b9a\u4f01\u4e1a\u613f\u666f\u4e0e\u4f7f\u547d\u5ba3\u8a00<\/span><\/strong><\/p>\n<\/li>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u8bbe\u8ba13-5\u5e74\u53ef\u6301\u7eed\u53d1\u5c55\u8def\u7ebf\u56fe<\/span><\/strong><\/p>\n<\/li>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u5efa\u7acbSMART\u76ee\u6807\u7ba1\u7406\u4f53\u7cfb<\/span><\/strong><\/p>\n<\/li>\n<\/ul>\n<h4><strong><span style=\"font-size: 14pt;\">2. \u4e1a\u52a1\u6d41\u7a0b\u4f18\u5316<\/span><\/strong><\/h4>\n<ul>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u8fd0\u8425\u6548\u7387\u5ba1\u8ba1<\/span><\/strong><\/p>\n<\/li>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u6210\u672c\u63a7\u5236\u65b9\u6848\u8bbe\u8ba1<\/span><\/strong><\/p>\n<\/li>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u6570\u5b57\u5316\u8f6c\u578b\u5b9e\u65bd<\/span><\/strong><\/p>\n<\/li>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u8d44\u6e90\u5206\u914d\u7cfb\u7edf\u4f18\u5316<\/span><\/strong><\/p>\n<\/li>\n<\/ul>\n<h4><strong><span style=\"font-size: 14pt;\">3. \u7ade\u4e89\u4f18\u52bf\u6784\u5efa<\/span><\/strong><\/h4>\n<ul>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u7ade\u4e89\u683c\u5c40\u6df1\u5ea6\u5206\u6790<\/span><\/strong><\/p>\n<\/li>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u72ec\u7279\u4ef7\u503c\u4e3b\u5f20\u5f00\u53d1<\/span><\/strong><\/p>\n<\/li>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u54c1\u724c\u58f0\u8a89\u7ba1\u7406\u4f53\u7cfb<\/span><\/strong><\/p>\n<\/li>\n<\/ul>\n<h4><strong><span style=\"font-size: 14pt;\">4. \u65b0\u5e02\u573a\u5f00\u62d3<\/span><\/strong><\/h4>\n<ul>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u76ee\u6807\u5e02\u573a\u53ef\u884c\u6027\u7814\u7a76<\/span><\/strong><\/p>\n<\/li>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u672c\u5730\u5316\u8fdb\u5165\u7b56\u7565\u5236\u5b9a<\/span><\/strong><\/p>\n<\/li>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u98ce\u9669\u7f13\u91ca\u65b9\u6848\u8bbe\u8ba1<\/span><\/strong><\/p>\n<\/li>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u6218\u7565\u5408\u4f5c\u4f19\u4f34\u5339\u914d<\/span><\/strong><\/p>\n<\/li>\n<\/ul>\n<h4><strong><span style=\"font-size: 14pt;\">5. \u89c4\u6a21\u5316\u7ba1\u7406<\/span><\/strong><\/h4>\n<ul>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u5f39\u6027\u5546\u4e1a\u6a21\u5f0f\u8bbe\u8ba1<\/span><\/strong><\/p>\n<\/li>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u7ec4\u7ec7\u53d8\u9769\u7ba1\u7406<\/span><\/strong><\/p>\n<\/li>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u56e2\u961f\u80fd\u529b\u5efa\u8bbe\u8ba1\u5212<\/span><\/strong><\/p>\n<\/li>\n<\/ul>\n<h4><strong><span style=\"font-size: 14pt;\">6. \u8d44\u672c\u8fd0\u4f5c\u652f\u6301<\/span><\/strong><\/h4>\n<ul>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u8d22\u52a1\u6218\u7565\u89c4\u5212<\/span><\/strong><\/p>\n<\/li>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u6295\u8d44\u8def\u6f14\u6750\u6599\u51c6\u5907<\/span><\/strong><\/p>\n<\/li>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u94f6\u884c\u878d\u8d44\u65b9\u6848\u8bbe\u8ba1<\/span><\/strong><\/p>\n<\/li>\n<\/ul>\n<h4><strong><span style=\"font-size: 14pt;\">7. \u98ce\u9669\u7ba1\u7406\u4f53\u7cfb<\/span><\/strong><\/h4>\n<ul>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u5168\u7ef4\u5ea6\u98ce\u9669\u8bc4\u4f30<\/span><\/strong><\/p>\n<\/li>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u5371\u673a\u5e94\u5bf9\u9884\u6848<\/span><\/strong><\/p>\n<\/li>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u5185\u63a7\u7cfb\u7edf\u5efa\u8bbe<\/span><\/strong><\/p>\n<\/li>\n<\/ul>\n<h4><strong><span style=\"font-size: 14pt;\">8. \u6cbb\u7406\u4f53\u7cfb\u5347\u7ea7<\/span><\/strong><\/h4>\n<ul>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">KPI\u7ee9\u6548\u7cfb\u7edf\u5b9e\u65bd<\/span><\/strong><\/p>\n<\/li>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u516c\u53f8\u6cbb\u7406\u7ed3\u6784\u4f18\u5316<\/span><\/strong><\/p>\n<\/li>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u9886\u5bfc\u529b\u53d1\u5c55\u8ba1\u5212<\/span><\/strong><\/p>\n<\/li>\n<\/ul>\n<hr \/>\n<p>&nbsp;<\/p>\n<h3><strong><span style=\"font-size: 14pt;\">SMART\u76ee\u6807\u7ba1\u7406\u4f53\u7cfb<\/span><\/strong><\/h3>\n<p><strong><span style=\"font-size: 14pt;\">\u6211\u4eec\u91c7\u7528\u56fd\u9645\u901a\u884c\u7684SMART\u539f\u5219\u786e\u4fdd\u6218\u7565\u53ef\u6267\u884c\uff1a<\/span><\/strong><\/p>\n<ul>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u5177\u4f53\u6027\u00a0(Specific)\uff1a\u6d88\u9664\u76ee\u6807\u6a21\u7cca\u6027<\/span><\/strong><\/p>\n<\/li>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u53ef\u8861\u91cf\u00a0(Measurable)\uff1a\u5efa\u7acb\u91cf\u5316\u6307\u6807\u4f53\u7cfb<\/span><\/strong><\/p>\n<\/li>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u53ef\u5b9e\u73b0\u00a0(Achievable)\uff1a\u8d44\u6e90\u5339\u914d\u5ea6\u5206\u6790<\/span><\/strong><\/p>\n<\/li>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u76f8\u5173\u6027\u00a0(Relevant)\uff1a\u6218\u7565\u4e00\u81f4\u6027\u9a8c\u8bc1<\/span><\/strong><\/p>\n<\/li>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u65f6\u6548\u6027\u00a0(Time-bound)\uff1a\u9636\u6bb5\u91cc\u7a0b\u7891\u89c4\u5212<\/span><\/strong><\/p>\n<\/li>\n<\/ul>\n<hr \/>\n<h3><strong><span style=\"font-size: 14pt;\">\u884c\u4e1a\u89e3\u51b3\u65b9\u6848<\/span><\/strong><\/h3>\n<ul>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\ud83c\uddfa\ud83c\uddff\u00a0\u4e4c\u5179\u522b\u514b\u65af\u5766\u4f01\u4e1a<\/span><\/strong><br \/>\n<strong><span style=\"font-size: 14pt;\">\u5e02\u573a\u8fdb\u5165\u7b56\u7565 | \u5408\u89c4\u67b6\u6784\u8bbe\u8ba1 | \u653f\u5e9c\u5173\u7cfb\u7ba1\u7406<\/span><\/strong><\/p>\n<\/li>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u56fd\u9645\u6295\u8d44\u8005<\/span><\/strong><br \/>\n<strong><span style=\"font-size: 14pt;\">\u4e2d\u4e9a\u6295\u8d44\u5bfc\u822a | \u8de8\u5883\u7a0e\u52a1\u89c4\u5212 | \u672c\u5730\u5316\u8fd0\u8425\u652f\u6301<\/span><\/strong><\/p>\n<\/li>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u00a0\u521d\u521b\u516c\u53f8<\/span><\/strong><br \/>\n<strong><span style=\"font-size: 14pt;\">\u5546\u4e1a\u6a21\u5f0f\u9a8c\u8bc1 | \u878d\u8d44\u6218\u7565\u8bbe\u8ba1 | \u589e\u957f\u9ed1\u5ba2\u65b9\u6848<\/span><\/strong><\/p>\n<\/li>\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u5927\u578b\u4f01\u4e1a<\/span><\/strong><br \/>\n<strong><span style=\"font-size: 14pt;\">\u7ec4\u7ec7\u8f6c\u578b\u54a8\u8be2 | \u5e76\u8d2d\u6574\u5408\u652f\u6301 | \u53ef\u6301\u7eed\u53d1\u5c55\u6218\u7565<\/span><\/strong><\/p>\n<\/li>\n<\/ul>\n<hr \/>\n<h3><strong><span style=\"font-size: 14pt;\">\u5408\u4f5c\u6d41\u7a0b<\/span><\/strong><\/h3>\n<ol start=\"1\">\n<li>\n<p><strong><span style=\"font-size: 14pt;\">\u9700\u6c42\u5206\u6790\u00a0\u2192 2.\u00a0\u4fdd\u5bc6\u534f\u8bae\u7b7e\u7f72\u00a0\u2192 3.\u00a0\u6df1\u5ea6\u8bca\u65ad\u00a0\u2192 4.\u00a0\u65b9\u6848\u8bbe\u8ba1\u00a0\u2192 5.\u00a0\u8054\u5408\u5b9e\u65bd\u00a0\u2192 6.\u00a0\u6301\u7eed\u4f18\u5316<\/span><\/strong><\/p>\n<\/li>\n<\/ol>\n<hr \/>\n<p><span style=\"font-size: 14pt;\"><strong>\u6211\u4eec\u8fd8\u63d0\u4f9b\u5168\u65b9\u4f4d\u7684\u4e13\u4e1a\u670d\u52a1\uff0c\u6db5\u76d6\u5404\u7c7b\u590d\u6742\u7a0b\u5ea6\u6295\u8d44\u9879\u76ee\u7684\u5546\u4e1a\u8ba1\u5212\u4e66\u7f16\u5236\u53ca\u53ef\u884c\u6027\u7814\u7a76\u62a5\u544a\u64b0\u5199\u3002\u6211\u4eec\u7684\u4e13\u5bb6\u56e2\u961f\u5c06\u57fa\u4e8e\u6df1\u5165\u7684\u5e02\u573a\u5206\u6790\u548c\u6700\u65b0\u884c\u4e1a\u6570\u636e\uff0c\u4e3a\u60a8\u6784\u5efa\u8be6\u5c3d\u7684\u8d22\u52a1\u6a21\u578b\uff0c\u534f\u52a9\u68b3\u7406\u5546\u4e1a\u7406\u5ff5\u67b6\u6784\uff0c\u8bc4\u4f30\u9879\u76ee\u6295\u8d44\u5438\u5f15\u529b\uff0c\u5e76\u63d0\u4f9b\u5177\u6709\u8bf4\u670d\u529b\u7684\u878d\u8d44\u4f9d\u636e\u6216\u6218\u7565\u51b3\u7b56\u652f\u6301\u3002\u6240\u6709\u65b9\u6848\u5747\u5145\u5206\u8003\u91cf\u5ba2\u6237\u4e1a\u52a1\u7279\u6027\u4e0e\u884c\u4e1a\u7279\u5f81\uff0c\u786e\u4fdd\u9884\u6d4b\u7cbe\u51c6\u5ea6\u6700\u5927\u5316\uff0c\u6587\u4ef6\u517c\u5177\u5b9e\u8df5\u6307\u5bfc\u4ef7\u503c\uff0c\u4e3a\u9879\u76ee\u843d\u5730\u4e0e\u8d44\u6e90\u6574\u5408\u63d0\u4f9b\u575a\u5b9e\u4fdd\u969c\u3002<\/strong><\/span><\/p>\n<hr 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